Jan 26 2009
iG Parental Control Campaign: Naked Stuffed Animals
Who says advertising design can’t be cute? Not iG Parental control! Their naked stuffed animal campaign is one of the cutest ad campaigns I’ve seen in a long time. It features the line “Children can learn many things on the internet” and uses stuffed animals ( a cow and two bears) to demonstrate the danger of children stumbling upon porn sites.
It’s only a little disturbing and actually it sounds worse than it is. I don’t think too many children will be asking where the bears clothes went anyway. It’s a clever way of avoiding racy pictures or boring text ad techniques to advertise a much needed but highly specific product.
